This October half term families in either Selby, Tadcaster or Sherburn in Elmet can hunt down and bring ‘Monster Villains’ to life on their smartphones.
A free and creepy (but also extremely cute) family trail of monsters is going live in places across the UK to give families a socially distanced, contactless and fun activity to do in October.
The trail to find the 10 ‘Monster Villains’ takes on average about 45 minutes to complete and is completely free for families to take part in. At around 1.5 miles or 3,500 steps it should keep families fit and active too, while providing a fun way to get back to the high street.
The Safari works by utilising contactless QR codes, without the need for families to download or sign up to anything. 10 vinyl window monsters, all specially created for this project have been placed in each of Selby District’s towns, Selby, Tadcaster and Sherburn in Elmet, for families to hunt down.
Martin Blackwell, former CEO of ATCM and the Charity Retail Association, who is coordinating the project nationally, said, “I loved the idea of a “safari on the high street”! We had such wonderful feedback from families over the Summer we just had to create a new story. If something fun like this can help make families and kids feel good about going back out onto the high street in a safe way then we’ve done our job.”
To find out more about the runaway Monster Villains, visit the website: www.monstervillainsafari.com